Yes, this is real. No, you don’t get a lifetime supply of lap dances with the jar or a gold iPhone either.
It’s just regular peanut butter. Made by the U.S government. Making this the world’s most expensive jar of peanut butter.
The National Institute of Standards and Technology, an agency of the U.S. Commerce Department, makes the peanut butter as a “standard reference material,” so that food manufacturers are able to test the accuracy of their analyses of their own foods, along with many other edible products.
— Michael Hendrix (@michael_hendrix) February 13, 2015
Back in 2003, then NYT restaurant critic William Grimes said of NIST’s peanut butter:
“… [it] tastes a lot better than it looks, which is like dark-brown industrial paste. I wasn’t sure whether to eat it or lay down some new bathroom tile. As a food product, it seemed to aim for dead average. The peanut flavor was muted, and it lacked the creamy, unctuous quality of storebought brands. If you like peanut butter to stick to the roof of your mouth, this is one for you.”
Now, we can wait and see if there’s a bored Arab wanting to add gold flakes and beat the current world record.